Our North Star
At Genie, our founding vision was to make solar energy more affordable and to simplify the purchasing process, aspiring to the ease of shopping on Amazon.
We're on a journey to redefine the solar purchase experience for homeowners. By eliminating traditional sales teams, we've streamlined the process, ensuring you get premium quality equipment and exceptional support at the most competitive prices.
Rethinking Solar
After our experiences at hyper-growth companies like Deliveroo, stepping into the solar industry opened our eyes. We saw firsthand the extensive effort homeowners were investing in their solar purchases and the excessive back-and-forth communication with sales teams required to secure what they needed.
Moreover, the inconsistency in pricing was striking. It seemed unjust that the final deal a customer received could vary significantly, influenced by factors like the timing of their purchase within the month or their ability to negotiate with a sales representative. We saw an opportunity to level the playing field, ensuring every customer gets the best deal possible, every time.
Harnessing Technology
Our state-of-the-art design technology takes a detailed look at your roof, enabling us to present you with a variety of solar options. Enabling you to explore these at your leisure through your exclusive Genie Portal.
We respect your decision-making process. That means no intrusive phone calls or pressure tactics. We won't even request your phone number until you're ready to make a purchase. Expect no unnecessary chatter—just essential, clear information tailored to your needs.
Our mission is to equip you with the ideal solar system that aligns with your specific preferences, whether your focus is on financial returns or the aesthetic integration of solar panels into your home. We achieve this while ensuring cost-effectiveness, maintaining long warranty periods, and providing top-tier equipment.
